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November 14, 2007

Interview: Mobio CEO Ramneek Bhasin (Part 2)

Ramneek_bhasin_mobio_10 In part two of my interview with Ramneek Bhasin, CEO of Mobio, I get to some of the fundamental questions about functionality and business model.

In a time when popular, but unproven offerings are being sold for millions (even billions) of dollars, how will Mobio differentiate itself from the pack – and what does that mean for advertisers and partners alike?

Part Two: What A Difference A Difference Makes

(approx 7:03)

 

Quick Links:

GENERATION WOW: The World of Multi-platform Marketing
BRANDING UNBOUND The Book
BRANDING UNBOUND IN ADWEEK Magazines
Rick Mathieson.com


 

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